^{_{Porsche Design}}

Porsche Design (Porsche Lizenz- und Handelsgesellschaft) is a luxury brand with a focus on functional, timeless and minimalist look-and-feel. All products are developed at Porsche Design Studio in Zell am See, Austria. They are characterized by a clear, functional design language, carefully selected materials and outstanding quality of manufacture – uniting a tradition of craftsmanship with the very latest technology.

^{_{Cross-media lead generation campaign}}

Stylish design that delights all the senses: for the launch of the fragrance 180 Black, we created a cross-media lead generation campaign. Animated ads on Instagram and Facebook raised awareness and took viewers directly to the landing page specially designed and programmed by us. An atmospheric header video sets the mood, and the page’s interactive composition gives the eyes and ears a first virtual impression of the enchanting scent that awaits the nose. An integrated registration form allows viewers to request an exclusive sample of the fragrance, sent with our K3-created flyer by post.